This email from TourRadar has solid elements but lacks that extra flair to captivate readers. **What Works:** - The subject line is catchy and playful, fitting the St. Patrick's Day theme. - Clear call-to-action with "Book now" encourages immediate engagement. - The reminder about the discount is straightforward, ensuring the main offer is easily understood. **What Could Be Sharper:** - The copy could use more excitement and urgency to create a sense of FOMO (fear of missing out). - Visuals could be more vibrant or themed to enhance the festive spirit. - A more engaging opening line could draw readers in stronger. Overall, it’s a good effort, but a little more creativity could elevate it!